Global Social Networking sensation Facebook has been used predominantly to date by individuals. And plenty of them. And what do you get wherever large numbers of eyeballs congregate? Answer, adverts. But that doesn’t automatically mean that Facebook is a great advertising platform for everybody. And it doesn’t mean that Facebook Ads are the only way [...]
Facebook is the new frontier for everybody from individuals to companies, entrepreneurs, consultants and, recently, unfortunately, the online advertising cowboys. As in search marketing, any investment in social media marketing needs to be researched and then approached with clear goals in mind. And then it needs to be monitored and optimised. If you’re able to [...]
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